ISSUES OF IMPROVING PRODUCT COST ACCOUNTING IN ENTERPRISES
Abstract
Effective cost accounting is a fundamental requirement for sound managerial decisions, as it supports pricing, planning, and performance evaluation. Although cost accounting methodologies are well developed in production-based industries, their application in service sectors—especially in travel agencies—remains relatively underdeveloped. Travel agencies function in a business environment marked by intense competition, seasonal demand changes, extensive use of digital technologies, and a high share of indirect and non-material costs, which significantly complicates the calculation of service costs.
This article analyzes the main organizational, methodological, and technological issues associated with product (service) cost accounting in travel agencies. Particular attention is given to the specific characteristics of tourism-related costs, the shortcomings of conventional costing approaches, and the need for more adaptive accounting systems. The study proposes an enhanced cost accounting framework that integrates activity-based costing (ABC), digital accounting tools, and sustainability-related cost indicators. Based on a mixed research methodology, the findings indicate that modern cost accounting practices contribute to improved cost accuracy, more reliable pricing decisions, and stronger managerial control within the tourism sector.
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