MILLIY TAOMLAR TURIZMI (GASTRONOMIK TURIZM) VA UNI RIVOJLANTIRISH IMKONIYATLARI
Keywords:
gastronomik turizm, milliy oshxona, turizm salohiyati, palov, UNESCO, hududiy xilma-xillik, master-klass, agroturizm, brending, O‘zbekiston.Abstract
Ushbu maqolada O‘zbekiston iqtisodiyotining strategik tarmog‘i sifatida gastronomik turizmning (milliy taomlar turizmi) hozirgi holati, salohiyati va rivojlanish istiqbollari tahlil qilinadi. Tadqiqotda mamlakatning boy milliy oshxona merosi, hududiy taomlar xilma-xilligi (Toshkent, Samarqand, Xiva, Buxoro va Farg‘ona vodiysi) hamda ularning global turizm bozoridagi o‘rni statistik ma’lumotlar asosida yoritilgan. Maqolada gastronomik festivallar, master-klasslar, agroturizm bilan integratsiyalashuv va raqamli brending kabi rivojlanish imkoniyatlari atroflicha muhokama qilinadi. Shuningdek, sohani rivojlantirishga to‘siq bo‘layotgan servis sifati, professional gid-gastronomlar yetishmasligi va marketing muammolari kabi kamchiliklar tahlil qilinib, ularni bartaraf etish bo‘yicha ilmiy va amaliy takliflar ilgari surilgan.
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